They also filter out incorrectly formatted and duplicate email addresses. They conduct email pattern analysis and DNS verifications to label recipient addresses as valid, high risk, or spam. Key considerations when purchasing email verification toolsĮmail verification tools are software applications that allow users to verify if an email address or a list of email addresses is valid.Common features of email verification tools.In this buyers guide, we’ve included all the information you’ll need to make a purchase decision. Given the many solutions available on the market, it can be difficult to find an email verification tool that’s right for your business. They filter out incorrect addresses to increase deliverability and improve the performance of email campaigns. ![]() ![]() However, manually identifying and correcting incorrect addresses is a mammoth task.Įmail verification tools automatically validate the authenticity of email addresses to help minimize bounce rates. ![]() ![]() These lists have to be scrubbed regularly to ensure all addresses are correct and to avoid bounced emails. Using email lists for bulk email campaigns can be challenging.
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